Recuperación de la memoria histórica y costumbres perdidas de Caimito, Sucre a través de la IA.

Abstract

This paper will study artificial intelligence and digital marketing as a means of preserving the historical memory, customs, and traditions of the municipality of Caimito, Sucre. Using tools such as Google Image, Whisper, Synthesia, and ChatGPT, this paper proposes a new approach to reviving old photographs, digitizing stories, and generating visual content, connecting older and newer generations, highlighting their roots and traditions so they are not forgotten. The impact of young people's lack of interest and the rise of globalization has led to a loss of cultural identity and a lack of interest in their roots. This study proposes strategies to revive culture in this digital age by intellectually representing its beginnings, customs, and traditions, fostering a sense of belonging in a community that lacks this in younger generations. Finally, the aim of this essay is to propose solutions through the use of artificial intelligence tools to preserve the memory of a people who, over time, have lost interest in preserving their roots.