Beneficios De Plataformas y Apps de E- Commerce Como Estrategia Digital.

Abstract

This essay focuses on how E-Commerce platforms and applications present advantages and opportunities that can generate a significant improvement between businesses, consumers and potential customers, as a digital strategy, who through their electronic devices can make purchases quickly facing the need for accessibility and immediacy, as a strategy to generate new forms of purchase without the need to leave the comfort of their homes in addition to streamline the selection of products, streamline payment processes and access products from different geographical locations in the national and international scene. It also presents how E-Commerce it allows a relationship of trust with users or customers in the transactions that are made by online means, adapting the conventional and analogical to updated methods, thus generating a satisfactory experience for users, and providing security when making payments since they offer specific information on their website about their Privacy Policies ensuring that personal information exchanged with the website is transmitted safely and securely.