Plan estratégico para el aprovechamiento de las TIC en el emprendimiento en la ciudad de san José de Cúcuta.

Abstract

This research work is born from the need for ICT to be used in the youth entrepreneurship of the city of San José de Cúcuta, for this reason it seeks to design a proposal that leads to improvement and quality of life of young entrepreneurs , through a study of the use of ICT in business ventures. The main objective of the project is to design a strategic plan for the use of ICT in the city of San José de Cúcuta, by which the shortcomings that entrepreneurs have when using ICT tools can be identified. It is important to highlight that in order to achieve this objective, consent by young entrepreneurs is essential, ensuring the articulation by educational institutions and specialized training of trainers who will be directly transmitters of knowledge oriented towards Innovation and Entrepreneurship. Bearing in mind that information and communication technologies (ICT) are a strong impact for the development of companies, optimizing time and streamlining the critical processes of them. To carry out this project, the following aspects must be taken into account: The city context must be identified through demographic indicators that allow establishing the current situation of the area. Sensitize young people to have an entrepreneurial spirit developing their own abilities to face the demands of the world in which they live. To be able to apply the strategic plan of information and communication technologies (ICT) in the enterprises of the youth of the city of San José de Cúcuta.