Diseño e implementación de una alianza estratégica de la Caja de Compensación Familiar de Norte de Santander (Comfanorte), Centro de desarrollo empresarial y Cámara de Comercio de Pamplona.

Abstract

This report presents the work done as a practitioner of the Cámara de Comercio de Pamplona, a diagnosis of which emerges a proposal for improvement, this proposal emphasizes the importance of strengthening and boosting the productive sector in order to build a path towards the economic development of the municipality, generating and uniting different pillars within each of the institutions that make up the alliance, complementing each other, bringing together new positive aspects, inclusive and innovative for all entrepreneurs in the productive sector in the municipality of Pamplona, Norte de Santander. As a result, the formal process for the alliance was carried out, it can also be evidenced the lack of collaboration and interest on the part of the sector in the activities carried out for the socialization and work tables.