Proceso de administración estratégica Asociación de Productores Agropecuarios del Oriente Colombiano “Agrooriental”.

Abstract

This report was made to opt for the professional title of Business Administrator granted by the University of Pamplona and has as main objective to implement the update of the Mission, Vision and corporate values, structured an organization chart and designed and implemented a manual of Functions within AGROORIENTAL. These actions developed to mitigate the shortcomings were made through the implementation of the Strategic Administration that seeks to design a series of strategies to strengthen the organizational structure of the company, just as a previous diagnosis was made to identify directly the problems in The administrative area of the company where it was possible to determine that the organization has shortcomings in the organizational structure that have hindered the correct execution of both administrative and fieldwork activities, within the time of execution of the improvement proposal, Learned as a student and applied in the development of an improvement plan that is named "Strategic Management in the Association of Agricultural Producers of the Colombian East AGROORIENTAL"